What is it about a good ghost story we can’t resist ? Yesterday I sat outside, reading ghost stories and shivering on my front step (the weather was more like late September than late July). Ridiculous? Absolutely, and yet inside, in the six-year-old house my husband and I literally built with our own two hands,…
Chasing trends – and predicting them – is what every industry wants to do. But should you write according to a trend? Or are you just selling out?